When Paul Cook arrived at Wigan in summer 2017, we were told by Portsmouth fans that he was a successful manager but one who rigidly stuck with his preferred 4-2-3-1 formation, struggled against teams that “park the bus” on home turf, that he was a good motivator and it was rare for Pompey to lose consecutive games, that he did not have a Plan B.
So much of what we were told about Cook rang true during his time at Latics. However, we did witness a Plan B. It involved pumping long balls towards the centre forward’s head.
Following the arrival of the 6ft 5in tall Kieffer Moore in August 2019 that same Plan B became the main style of play. Moore looked a lonely and forlorn figure up front, spending his energy chasing hopeful punts from the defence. It took months for Latics to change that approach, but when they did it worked. Not only did results improve, but Moore was able to show the kinds of skills that big strikers of his ilk rarely possess. Put simply, Latics started to build up moves through the midfield to attack, keeping the ball on the ground, basically using their skills to play football rather than hoofball.
Paul Cook and Leam Richardson appeared to be joined at the hip. They had successful records as a managerial duo. Some would say they were a modern day, lower division, equivalent of Brian Clough and Peter Taylor. When Cook left Wigan and later joined Ipswich many expected Richardson to follow his old partner. Fortunately for Latics he did not, instead keeping the club afloat during the dire era of administration. He kept Wigan in League 1 in 2020-21 then won the title in 2021-22.
During Richardson’s time as Wigan Athletic’s manager we have seen a similar mix of football to what we saw when he worked with his previous partner. Indeed, many of the positive and negative profiles of the prior regime have continued to be evident.
But Richardson has shown himself to be more flexible in his tactics. Cook occasionally veered away from 4-2-3-1 towards playing a line of three central defenders, whilst Richardson has shown he can switch between the two. Another trait of the Cook/Richardson era was to be cautious in the use of substitutes, often leaving it late in the game to make changes. With the advent of being able to use five substitutes this season Richardson has already shown that he can be more proactive than before.
I found the first hour of play at Luton depressing. It was reminiscent of the early days of the Moore era. “Hopeful” long balls launched from the goalkeeper and his defence towards an isolated Josh Magennis. Luton are by no means an attractive footballing side, their main approach being to launch crosses from the flanks to two burly central strikers. However, it was still more constructive than Wigan’s approach and they would have added to their one goal lead if it had not been for the excellence of Ben Amos and resilience in defence.
Richardson’s three substitutions after 62 minutes changed the whole pattern of the game. Graeme Shinnie transformed the midfield by not only his tenacity, but by his ability to pass the ball on the ground to initiate attacks. Nathan Broadhead’s movement and Thelo Aasgaard’s sheer class and calm on the ball shone through. Callum Lang was having a torrid afternoon, but his stubbed shot was deflected into the net by a Luton defender in the 80th minute. Aasgaard’s stunning winner in the 88th minute came from an incisive pass along the ground by Lang, after Ashley Fletcher had drawn defenders away to provide the space.
The LaticsTV commentary remarked on the manager’s genius at making those bold substitutions, but the majority of fans on the social media asked why he had not put out a line-up like that from the start.
The pessimists are already suggesting that Richardson will revert to type for the upcoming Blackburn game, keeping faith in the senior professionals who helped win promotion last season, launching long balls to a big target man. It was Plan A in the Luton game, Plan B being playing constructive football with the ball on the ground.
What will Plan A be against Blackburn?

I agree with the last comment about playing the late changes at Luton from the start. I think Leam has the same faults Cook had with poor selection of the starting team. He refuses to start players like Broadhead and Aasgaard who have shown they can score good goals, so why leave them late in the game when they can do their stuff much earlier from the start, and when is he going to give Fletcher a lot more game time. No he has the Cook habits which I do not like. I did not like Cook most of the time for his poor selections and also poor substitutions both withdrawing the wrong players and bringing on the wrong players.